Our story began in 1998 with China Highlights, then expanded through Asia Highlights in 2015. In 2025, we brought everything together under one name: Highlights Travel. Today, we continue that legacy, crafting private, tailor-made trips across China, Japan, Southeast and South Asia.
We believe travel isn't just about seeing new places — it's about meaningful encounters, shared stories, and a deeper sense of connection. Our expert travel designers work one-on-one with every traveler, while trusted local hosts unlock personal, authentic experiences.
With over 10,000 reviews and a 98.8% 5-star rating on platforms like TripAdvisor and Trustpilot, our travelers return with more than memories — they return with insight, inspiration, and often, lifelong connections.
Our current journeys on this site focus on Southeast and South Asia, where vibrant cultures and meaningful moments await. Interested in China or Japan? Discover more curated journeys at China Highlights and Japan Highlights — part of the Highlights Travel family.
Proven Excellence By The Numbers
Our commitment to outstanding service is reflected in impressive statistics.
- 10,000+excellent reviews
- 98.8%customer satisfaction
- 10,000+customers annually
- 25+years' experience
Experts in Customizing



Meet Our Team




Guaranteed Statisfaction on the Ground
In contrast to companies that only focus on tour planning, we not only tailor your itinerary, but also ensure those itineraries become beautiful memories by coordinating with our company-managed local services across Asia.
We firmly believe that the essence of customized travel lies in delivery, and the soul of this delivery resides the local guide.

- Only 20% of local guides can pass our selection for excellent ability.
- 80%+ of our 5-star rating reviews are about our guide service.
- Well-trained: Our guides receive systematic training at least twice a year.
- Satisfaction-driven: Your satisfaction is the core of our guide's performance evaluations.

- Cultural storytellers: Our guides are experts in bringing history and local culture to life.
- Barrier-free: They break language barriers for a seamless travel experience.
- 24/7 emergency support: They're always on call to assist for your peace of mind. Not only do we have a roster of excellent guides, but we also ensure that we match you with the guide best suited to your specific needs and interests

- We say "No" to 30-seat touristy coaches. Expect nothing less than clean, well-equipped small cars or vans, featuring safe comfortable seating, and air-conditioning.
- Enjoy 20% more space on your group's transportation, and ample space for you and your luggage.
- Reliable, helpful, non-smoking drivers are always ready to assist with your luggage.
What You Will Experience
Familink Expeditions
Tailor-made for your annual family vacations, combining family harmony and adventure. A journey of shared memories across new continents.


Time Capsule Journey for Milestones
Bespoke experiences are designed around your life's most memorable events - anniversaries, birthdays, weddings, retirements, or ticking off a lifelong ambition from your bucket list.


Best Rated Reviews
Discover real reviews of Highlights Travel Family's best-rated service across trusted platforms.


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Great agency with a super team!
![]() I have been using the Asiahighlights and I am completely satisfied. I have a central point of contact that is Mrs Albee that is prompt to answer any question or request and ready to guarantee you a perfect trip. The guides, cars and tours are perfect. During a trip Albee helps in any case you need for a simple question or a con More
Valeria, Jun 2025
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Our tour guide Ms Mam made our Bangkok…
![]() Our tour guide Ms Mam made our Bangkok trip smoothly and comfortably. I can’t expect she escorted us to the airport ticket booth and security screening area. Highly recommend Ms Mam and her driver. We received cool towel and iced water whenever we backed to our car… can’t express our gratitude for the incredible hospitality service. More
Qing Qin, Jun 2025
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Chiang Mai trip
![]() Poli, our tour guide was amazing. He was very informative and flexible with the interests and needs of our group More
Aidan, Jun 2025
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Our Awards
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More about Us
Get Inspired with Some Popular Itineraries
At Highlights Travel, we create your kind of journey — your dates, your destinations, at your pace. You can have any trip tailor made for your travel.