How to Plan a Trip to Thailand 2025/2026: 7 Easy Steps

Whether you're dreaming of golden temples, tropical beaches, or flavorful street food, Thailand won't disappoint. You probably already know the popular destinations like Bangkok, Chiang Mai, and Phuket.

But what really matters is how you explore them. Each place offers countless ways to experience it, from touristy highlights to local gems most travelers miss.

If you're not into rushed sightseeing or following the typical tourist trail, this guide is for you.

As Thailand travel specialists, we've helped thousands of travelers — from couples to families — plan private journeys that are more personal, authentic, and comfortable.

Here's how to plan your trip, step by step:

1. Choose Where to Go

For most first-time visitors to Thailand, the best way to experience the country is by combining three contrasting regions:

• Bangkok — a lively gateway of temples and street food
• Chiang Mai — the laid-back cultural heart of the north
• A Southern Island — where you relax by turquoise waters

Over the years, this trio has become our most loved itinerary, perfect for couples, families, and culture-seeking travelers. This classic "city + culture + beach" route gives you the best of Thailand in one trip.

If you have extra time, consider adding Chiang Rai or Kao Sok National Park for a deeper experience.

1) Bangkok — Your First Taste of Thailand

As Thailand's vibrant capital and main gateway, Bangkok is a dynamic mix of ancient temples, bustling markets, and modern skyscrapers.

Spend 2–3 days exploring Bangkok's contrasts:

• Visit golden temples like the Grand Palace and Wat Pho
• Cruise the Chao Phraya River on a long-tail boat
• Sample sizzling street food in Chinatown
• Experience a lively floating market

Want something less touristy? We often help our guests add an overnight escape to nearby Kanchanaburi to stay in a riverside floating house and visit the WWII railway bridge.

2) Chiang Mai — Lanterns, Elephants, and Mountain Calm

Chiang Mai is the biggest city in Northern Thailand. It's slower, greener, and deeply rooted in Thai tradition. Many of our guests say the highlight of their trip was meeting elephants in an ethical sanctuary or chatting with monks on a temple hill.

If you're visiting in November, don't miss the breathtaking Yi Peng Lantern Festival, where thousands of glowing lanterns float into the sky in a surreal, magical moment. It's one of Thailand's most magical experiences and a bucket-list event for many couples and travelers.

(We are the No.1 partner of the main CAD lantern event, and have helped thousands of travelers experience it in comfort and style.)

Want to go deeper? We can help you:

• Hike in Doi Inthanon National Park
• Visit a long-neck Karen village
• Take a day trip to Chiang Rai to see the surreal White Temple and explore the historic Golden Triangle where Thailand, Laos, and Myanmar meet

3) End with a Beach — Phuket, Krabi, or Koh Samui

After exploring cities and mountains, ending your Thailand trip by the sea is the perfect way to relax and reflect.

On the west coast, Phuket and Krabi are great for families and couples alike, offering a mix of luxury resorts, island-hopping adventures, and lively nightlife. For a more secluded feel, consider Khao Sok (lake jungle retreats) or Koh Lipe, known for clear waters and a slower pace.

On the east coast, Koh Samui and nearby Koh Tao offer a tropical island vibe, calm beaches, and high-end beachfront resorts — ideal for a more peaceful escape.

Not sure which island is right for you? Check out our guide: How to Choose from Thailand's Islands or simply tell us your preferences, and we'll help you pick the perfect match based on season, travel style, and vibe.

4) Optional Add-Ons — Personalize Your Trip

Want something a little more unique? These are some popular ways we help travelers customize their route:

• Include a national park like Khao Yai or Khao Sok for a jungle stay, wildlife spotting, or hiking — even luxurious treetop or floating lodges
• Swap Chiang Mai for Chiang Rai if you want quieter vibes and surreal temples
• Add a night in Ayutthaya for ancient ruins or Kanchanaburi for riverside scenery and WWII history — both are just outside Bangkok and make great cultural side trips.

Traveling with kids? Check out our guide How to Plan a Family Trip to Thailand for inspiration and insider tips.

2. Decide How Many Days to Stay

10 Days: The Classic Thailand Route

For a first-time visit to Thailand, a 10-day trip gives you enough time to explore Thailand's three most iconic regions — the bustling capital, the cultural north, and a southern beach paradise, without feeling rushed.

We suggest:

• 2–3 days in Bangkok to adjust to the pace and explore major landmarks
• 2–3 days in Chiang Mai to connect with nature and Thai traditions
• 3–4 days on an island to relax and reflect before flying home

This flow offers a natural rhythm: city energy → cultural immersion → coastal retreat.

Sample 10-Day Thailand Itinerary (Popular with First-Time Visitors):

Day 1: Arrive in Bangkok, relax, and explore local night markets

Day 2: Bangkok city tour – Grand Palace, Wat Pho, long-tail boat ride on the canals

Day 3: Day trip to local markets (Maeklong & Floating Market)

Day 4: Fly to Chiang Mai

Day 5: Elephant care experience

Day 6: Chiang Mai Highlights tour: food and flower market, temples or Thai cooking class

Day 7: Fly to the island of your choice – Phuket, Krabi, or Koh Samui

Day 8–9: Beach time, optional island hopping or sea kayaking

Day 10: Transfer to the airport for your flight home

See more details in our 10-Day Thailand Classic Tour. Or let us customize it to make it just right for you.

10–15 Days: Dive Deeper into Thailand

With 10 to 15 days, you don't just visit Thailand — you experience it more deeply. Here's how we help travelers make the most of those extra days:

Stay longer in Chiang Mai (3–4 days):

Use your extra time to join a hands-on cooking class, hike to Doi Inthanon, or enjoy an overnight ethical elephant experience in the jungle.

Chiang Rai (1–2 nights):

Best visited as an overnight trip from Chiang Mai. Visit the surreal White Temple, quirky Black House, and explore the Golden Triangle, where Thailand, Laos, and Myanmar meet.

Khao Yai or Khao Sok National Park (2 nights):

Khao Yai (close to Bangkok) is great for day hikes and wildlife spotting. Khao Sok (south, near Phuket) offers floating bungalows, boat tours on Cheow Lan Lake, and jungle experiences — perfect for families or couples seeking adventure.

Kanchanaburi (1–2 nights):

A peaceful getaway from Bangkok. Explore WWII history at the Death Railway and River Kwai Bridge, and relax in a floating riverside hotel. Great for history lovers or travelers wanting a break from the city.

Need ideas to start with? Try:

• 12-Day Thailand Wonders Tour
• 14-Day Thailand Adventure Tour

For more itinerary ideas, browse The Ultimate Thailand Travel Itinerary (5 Days to 1 Month).

3 Weeks or More: Explore Southeast Asia

If you have 3 weeks or more, why not go beyond Thailand?

Combine it with Vietnam or Cambodia — two perfect extensions for a multi-country Southeast Asia adventure. We'll help you create a seamless cross-border journey, including flights, visa tips, and private tours.

See Southeast Asia Itinerary Ideas. Or talk to our travel experts to plan a custom route just for you.

Extended reading: How Long to Spend in Southeast Asia (for First Timers)

3. Consider When to Travel to Thailand

November to February – Best Overall (Cool & Dry)

This is the most comfortable time to visit, with cooler temperatures and little rain — ideal for sightseeing, beach time, and outdoor adventures. It's also peak tourist season, so prices are higher and popular spots are more crowded.

March to May – Hottest Season

If you don't mind the heat, this time of year can actually be a lot of fun. Temperatures often soar above 35°C (95°F), so think beach days, resort pools, and chilled coconuts. It's a great season to explore the islands or just slow down and soak up the sun.

April also brings Songkran (April 13–15) — Thailand's famous water festival. Expect friendly water fights in the streets, lots of laughter, and a splash of local culture you won't forget.

June to October – Rainy Season (Green & Quiet)

June to October is the rainy season, but it doesn't mean constant downpours. Showers are usually short and bring cooler temperatures. If you don't mind a bit of rain, you'll enjoy fewer crowds, lush scenery, and lower prices. Some islands, like Koh Samui, stay relatively dry, making them a great option during this time.

Get more detailed tips on Best Times to Travel to Thailand or just tell us what kind of experience you're looking for, and we'll help you choose the perfect time.

4. Consider Your Budget for a Thailand Trip

Thailand offers incredible experiences at great value — especially for private tours. Compared to Western countries, a private trip here can feel like luxury without the luxury price tag.

Here's a general idea of what to expect:

Mid-Range Private Tour ($150–$200 per day per person)

For a comfortable trip, including 4-star hotels, private tours, domestic flights, and dining at nice restaurants, expect to spend around $2,000–$2,800 based on two people on a 10-day trip. This is perfect for couples or families who want comfort, personal space, and immersive experiences — without overspending.

Luxury Private Tour($250+ per day per person)

If you're looking for 5-star resorts, private chauffeurs, high-end dining, and exclusive experiences, Thailand still offers fantastic value compared to Western destinations. A luxury 14-day private tour typically costs $3,500–$5,000 per person, depending on the level of exclusivity.

Sample costs your reference:

• Hotels: A 4-star hotel averages $80–150 per night, while a 5-star beachfront resort can be $250+ per night.
• Transport: Domestic flights between cities are affordable (around $50–$100 per person). Private transfers cost more but add comfort.
• Activities: Entrance fees and tours are reasonable—expect to spend $30–$100 per day for guided experiences.
• Dining: Local street food is as low as $3–5 per meal, while a nice restaurant costs around $20–40 per person.

Tips for Making the Most of Your Money

• Travel during shoulder season (May–June, September–October): You'll enjoy fewer crowds, lush landscapes, and better hotel rates — without experiencing the worst of the rainy season.
• Even during peak season (Christmas or New Year): Consider Chiang Mai over Bangkok or the islands. It's usually more affordable, with fewer restrictions like minimum-night stays or compulsory gala dinners at hotels.
• Mix hotel levels smartly: Chiang Mai is ideal for charming boutique stays, which frees up your budget for splurging on beachfront resorts when you're on the islands.
• Take advantage of cheap domestic flights: Prioritize destinations that are well-connected by air. While private car transfers are convenient, they can be costly — especially if you're covering long distances like a loop around Central Thailand or a round trip between Chiang Mai and Chiang Rai or the Golden Triangle.

Not sure how to balance comfort and cost? We'd be happy to help you design a personalized Thailand trip that fits your style and budget — just reach out!

5. Consider Traveling Independently or Taking a Guided Tour

Thailand is a well-developed international travel destination, and yes — it's relatively easy to travel around on your own.

But if you'd rather not queue for Grand Palace tickets, spend hours comparing dozens of elephant sanctuaries to figure out which ones are truly ethical, or find yourself stuck in the crowds at a floating market… a private guided tour can help you make the most of your time and budget.

More than just convenience and comfort, we offer personalized touches — like recommending handpicked hotels with family rooms, rooftop pools, or peaceful garden views, depending on your preferences. Celebrating something special? We can arrange a private sunset cruise on a long-tail boat, a candlelit beach dinner, or even a blessing ceremony at a mountaintop temple in Chiang Mai.

Contact us to enjoy a smooth and meaningful trip, with quality service every step of the way.

Discover real reviews of Highlights Travel Family's best-rated service across trusted platforms.

6. Check Out Thailand's Visa Policy

Nationals of many countries are exempt from needing a tourist visa to enter the Kingdom of Thailand, including the United States, Australia, Canada, and the United Kingdom. Most travelers can stay in Thailand without a visa for 30 days. We have more information on Thailand visas and visa requirements for other Asian countries.

7. Getting to and Around Thailand

Getting to Thailand

Most travelers from North America will need to take a connecting flight to Thailand. Common transit hubs include Seoul, Tokyo, Hong Kong, Taipei, and Dubai. From Europe and Oceania, there are direct flights to Bangkok, making it an easy entry point for many international visitors.

Getting Around Thailand

Thailand has a well-developed transport network:

Domestic flights are fast and affordable — ideal for covering long distances like Bangkok to Chiang Mai or Phuket.

Private transfers are the most comfortable way to get between cities or explore local areas.

Trains and buses are available but can be time-consuming and less convenient for families or first-time visitors.

If you want to make the most of your time, our private tours include all transportation arrangements — from airport pickup to intercity transfers — tailored to your schedule.

Traveling to Neighboring Countries

Bangkok is the perfect base for exploring Southeast Asia. From here, you'll find frequent short-haul flights to Vietnam, Cambodia, Laos, Malaysia, and Singapore.

Planning to visit more than one country? Just let us know — we can help you:

• Book international and domestic flights
• Coordinate visas and airport transfers
• Create a seamless multi-country itinerary

Other Useful Information

1. Is Thailand Safe to Visit?

Yes — Thailand is generally very safe for travelers, including families and solo visitors. Just take common-sense precautions like avoiding unlit areas at night and being mindful of personal belongings in busy places. Use registered taxis or ride apps (like Grab) for extra peace of mind.

2. What's the Food Like in Thailand?

Thai food is flavorful, diverse, and often spicy — but there's something for every palate. Street food is safe and delicious if it's busy with locals. Western and vegetarian options are widely available in major cities and tourist areas. If you have dietary restrictions, just let your guide or hotel know — Thai hospitality is very accommodating.

3. Language Barrier?

Thai is the official language, but basic English is commonly spoken in hotels, restaurants, shops, and tourist attractions. People are friendly and willing to help — and your guide will be there to assist throughout the trip.

4. Accommodation in Thailand

Most standard rooms in Thailand are designed for 2 adults + 1 child. If you're traveling with 2 or more kids, it's worth booking interconnected rooms or family suites for extra comfort and space.

You're in Good Hands with Highlights Travel

At Highlights Travel, we have created over 10,000+ big trips for insightful travelers, mostly for families and couples. We truly understand that every single big trip planned for our clients is not just for good holiday memories but also for joyful celebrations of life's milestones.

Read comments from our clients on TrustPilot, for example:

"Everything went better than we'd expected! Our guides were local people who knew about the city, the people, and how to solve problems. They were really punctual and had the best attitude!
— Daniel P. (Trustpilot verified review)

"Traveling with Highlights Travel is a guaranteed wonderful experience in Asia! I highly recommend them!"
— Rosangela Campos (Trustpilot verified review)

Get a wonderful Thailand vacation by sending us a message. Or check out our sample itineraries below for inspiration.